The Stape Store Margin Lookup Variable for GTM Server allows you to retrieve margin data from Stape Store for each product in your items array and returns a combined margin value that accounts for quantity, enabling you to track Profit on Ad Spend (ROAS) for your conversion events and advertising campaigns.
The Stape Store Margin Lookup Variable for GTM Server Side is developed and maintained by the Stape Team under the Apache 2.0 license.