Merge pull request #227 from ddxv/main

New blog post on dash

Author: ddxv

apps/docs/blog/blog/posts/dau-and-gdc.md

@@ -0,0 +1,35 @@
+---
+draft: false
+
+date: 2025-03-17
+
+authors:
+  - ddxv
+
+categories:
+  - Updates
+---
+
+# DAU and GDC
+
+The frontend dash has come along enough that it's starting to be slightly useful as a basic DAU/Install dashboard. It's certainly still basic, and I'm unsure how much of it will stick around in the future, but as a way of verifying the underlying data it is coming along well.
+
+Now the dash has DAU, Install, and Retention metrics, it starts to be time to add some of the more complex metrics like spend, revenue, and events.
+
+## Importing Impressions and Spend from Ad Networks
+
+This is going to be a long ranging task, but an initial import and mixing of the streaming postback data and the aggregated ad network data will be an essential step for the upcoming MVP.
+
+Finding an ad network and an app/game to test with is the next step. I will probably start with some small testing of my own app with some basic ad spend on Facebook or TikTok. Once a basic setup is there, I will need to finalize the frontend authentication and reach out to the community to see if any developers are willing to share their data for testing in an alpha MVP.
+
+## Events
+
+This one I've been holding off on as I'm less sure of the usecases. In my experience there are a lot of different usecases and it might be best to wait until I have a requirement to add them.
+
+## Revenue
+
+This one requires the handling of currencies and some logic for converting them to a single currency. This one I should be able to do at some point in the future, but it's not a priority yet.
+
+## GDC 2025
+
+I just got into San Francisco and will be around GDC for the coming days. If you'd like to discuss Open Attribution further, please reach out!

apps/docs/blog/blog/posts/first-retention-metrics.md

@@ -9,7 +9,7 @@ authors:
 categories:
   - Updates
 ---
-``
+
 # First Retention Metrics & Plans for GDC 2025
 
 I started working on an MVP for retention metrics since the `app_open` was the first event added to the Android SDK. I decided to do the retention calculations in ClickHouse materialized views which keeps with the current flow.